Change is our only constant *

Change is our only constant *

Alex Sevier Aitken
Marketing Executive | Revenue Growth Leader

15+ years driving measurable results for manufacturing, B2B, and public sector organizations. Proven track record doubling revenue, building high-performing teams, and delivering strategic marketing that moves the bottom line.

Linkedin Profile

After Two Decades Building Brands and Driving Revenue...

I've led marketing for companies from $4M to $8M+ in revenue, launched Louisiana's first Bus Rapid Transit system, secured features in Architectural Digest 100, and grown startups into national operations.

My experience spans:

  • Executive Marketing Leadership at M&M Glass Company (4+ years)

  • Communications & Brand Strategy for Capital Area Transit System (5+ years)

  • Strategic Consulting for manufacturing, healthcare, and public sector clients

  • Agency Leadership at top Louisiana marketing firms

Kellogg Executive Leadership Program graduate. Active member of Forum 225 and Baton Rouge Marketing Roundtable.

Limited consulting availability

I accept a small number of strategic consulting projects for companies needing:

  • Fractional CMO guidance

  • Marketing strategy development

  • Brand positioning and messaging

  • SEO and digital marketing audits

Not currently accepting ongoing retainer clients or daily management work.

Consulting Inquiry

Results that matter

Revenue Growth Doubled the company revenue through strategic repositioning and integrated marketing campaigns

Brand Authority Secured an Architectural Digest 100 feature, elevating luxury brand positioning and generating significant sales growth

Digital Performance Increased organic search traffic 120% and achieved paid media CTR 2.5x national average

Strategic Leadership Managed marketing budgets up to $400K and led teams of 10+ across digital, content, and brand initiatives

Market Expansion Supported the growth of an industrial safety startup from concept to operations in 46 states, earning a national publication feature

Credentials & affiliations

Education:

  • Executive Leadership Program, Northwestern University - Kellogg School of Management

  • B.A. in Public Relations, Hofstra University

  • Digital Marketing Certificate, Louisiana State University

Professional Affiliations:

  • Forum 225 Executive Leadership Program (Current Member)

  • Baton Rouge Marketing Roundtable (Current Member)

let’s connect

For Strategic Consulting Inquiries:
I maintain a very limited consulting practice for select projects. If you need fractional CMO guidance or strategic marketing counsel, reach out to discuss fit and availability.

Contact us.

contact@citygirlstrategy.com
(225) 678-0769

3347 Nicholson Drive

Suite #102

Baton Rouge, LA 70802